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Bentley Motors Website

Rethinking the online experience for one of the world’s most iconic car manufacturers.

Lead Designer, UX Architect
Bentley Motors
VML London

An initial brief to improve the user experience of the Bentley Motors website grew to encompass a full site redesign.

A viewing toggle allows for quick scanning of the content, or a more immersive, visual experience.

Left and right navigation on the model and car pages enables the user to quickly move between range or derivative.

Sam Bathe, Interactive Designer & Digital Art Director