Helkå Superfoods
Creating a fresh, engaging brand for a new range of berry superfood powders.
Creating a fresh, engaging brand for a new range of berry superfood powders.
Role:
Design Lead
Design Lead
Client:
Helkå Superfoods
Helkå Superfoods
Agency:
Freelance Project
Freelance Project
The brand mark symbolises being wrapped up and protected, referencing the benefits of the product.
I comissioned illustrator Giacomo Bagnara to create a nordic landscape illustration.
I comissioned illustrator Giacomo Bagnara to create a nordic landscape illustration.
The illustration is split across the four product labels, reassembled on the shelf in-store.
I designed a full e-commerce site for Helkå, built inside the Shopify platform.
Sam Bathe, Creative Director & Interactive Designer